PRIVACY POLICY

Thank you for visiting our B2B online store. The protection of your privacy and personal data is very important to us.

This Privacy Policy explains how personal data is collected, processed and protected when using the Babyproducts.eu B2B platform, creating a customer account, placing wholesale or dropshipping orders and contacting us.

The controller of personal data is:

Esello sp. z o.o.
Fabryczna 8
47-208 Reńska Wieś
Poland
E-mail: info@esello.eu
PL7492112109

Personal data is processed in accordance with applicable data protection legislation, in particular Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR).

1. ACCESS DATA AND HOSTING

Our website can generally be visited without providing personal data.

Whenever the website is accessed, the server may automatically record technical information in server log files, including the requested file or page, IP address, date and time of access, amount of data transferred, browser information and Internet service provider.

This information is processed in order to ensure the proper and secure operation of the website, diagnose technical problems and improve our services.

The processing is based on our legitimate interest in maintaining the security, functionality and proper presentation of our B2B platform.

Hosting services

Hosting and technical services relating to the operation of the website may be provided by external service providers acting on our behalf.

Personal data collected through the website or forms available on the B2B platform may therefore be stored on servers operated by such service providers.

Where required by law, appropriate data processing agreements are concluded with these service providers.

2. CUSTOMER ACCOUNT, ORDERS AND CONTRACT PERFORMANCE

We collect personal data when you voluntarily provide it to us, in particular when:

• registering a B2B customer account,
• placing an order,
• using our dropshipping service,
• contacting us by e-mail or through a contact form,
• submitting a complaint or return,
• requesting information concerning our products or services.

The data collected may include, depending on the circumstances:

• name and surname,
• company name,
• registered office and delivery address,
• VAT identification number,
• e-mail address,
• telephone number,
• account login information,
• order information,
• payment information,
• delivery information,
• correspondence with us.

Mandatory fields are marked accordingly. Without the information required to process an order or create a customer account, it may not be possible to provide the relevant service.

We process this information primarily for the purpose of creating and maintaining the B2B account, processing orders, performing contracts, providing customer service and fulfilling our legal obligations.

3. DROPSHIPPING AND END-CUSTOMER DATA

As part of the dropshipping service, our B2B Customer may provide us with personal data relating to the Customer's end customer so that we can dispatch an order directly to that person.

Such data may include in particular:

• name and surname,
• delivery address,
• telephone number,
• e-mail address where required for shipment,
• information necessary for the delivery of the order.

The B2B Customer is responsible for ensuring that the personal data of its end customer is lawfully provided to Esello sp. z o.o. for the purpose of processing and delivering the dropshipping order.

We use end-customer data only to the extent necessary to process the order, prepare the shipment, arrange delivery, handle returns or complaints and fulfil related legal obligations.

End-customer data provided for dropshipping purposes is not used by us for independent marketing purposes.

4. DATA TRANSFER FOR ORDER DELIVERY

In order to perform the contract and deliver ordered products, we may provide the necessary personal data to the carrier, courier company or other logistics provider responsible for delivery.

Depending on the selected delivery method, this may include:

• recipient's name and surname,
• company name,
• delivery address,
• telephone number,
• e-mail address,
• information necessary to identify and deliver the shipment.

We cooperate in particular with courier and logistics service providers such as DPD and DHL.

Where the Customer provides their own shipping label or arranges transport independently, personal data is processed only to the extent necessary to prepare and hand over the shipment.

5. PAYMENT PROCESSING

Depending on the payment method selected when placing an order, information necessary to process the payment may be transferred to the relevant bank, payment institution or payment service provider.

Payment service providers may process certain information as independent data controllers in accordance with their own privacy policies.

We do not store complete payment card details if payment is processed directly by an external payment service provider.

6. ACCOUNTING AND LEGAL OBLIGATIONS

Certain personal and transaction data must be retained in order to comply with legal obligations, including accounting, tax and documentation requirements.

For this purpose, data relating to orders, invoices, payments and business transactions may be processed for the period required by applicable law.

Personal data may also be retained where necessary for the establishment, exercise or defence of legal claims.

7. CUSTOMER ACCOUNT DELETION

A B2B customer may request deletion of their customer account at any time by contacting us.

Deletion of the customer account does not necessarily result in the immediate deletion of all personal data.

Information which we are legally required to retain, in particular accounting, tax, transaction or claims-related documentation, will continue to be stored for the period required by applicable law.

8. NEWSLETTER AND COMMERCIAL COMMUNICATIONS

If you subscribe to our newsletter or otherwise consent to receiving marketing communications, we may use your e-mail address and other information provided for this purpose to send information about our products, new collections, B2B offers and services.

You may withdraw your consent and unsubscribe from marketing communications at any time, for example by using the unsubscribe link included in an e-mail or by contacting us.

Withdrawal of consent does not affect the lawfulness of processing carried out before the consent was withdrawn.

9. COOKIES

Our website uses cookies and similar technologies.

Cookies are small text files stored on your device. They may be necessary for the proper functioning of the B2B platform or may be used, subject to applicable requirements and your choices, for analytical, functional or marketing purposes.

We may use:

• necessary cookies – required for the operation of the website, login sessions, shopping cart, forms and privacy settings;
• functional cookies – used to remember selected preferences and improve website functionality;
• analytical cookies – used to understand how visitors use our website and to improve its performance;
• marketing cookies – used to measure advertising effectiveness and, where applicable, personalise advertising.

Where consent is required, non-essential cookies are used only after the user has given the appropriate consent.

Cookie preferences can be managed through the cookie settings available on the website.

Further information may also be provided in our separate Cookie Policy.

10. ANALYTICS AND THIRD-PARTY SERVICES

We may use analytical and marketing tools provided by external service providers, including services provided by Google, where such services are enabled on the Babyproducts.eu website.

These services may process technical information concerning the use of the website, such as IP address, device information, browser information and interactions with the website.

Where required, analytical and marketing technologies are activated only after the user has given the appropriate consent through the cookie management system.

Some service providers may process data outside the European Economic Area. Where personal data is transferred outside the EEA, appropriate safeguards required by applicable data protection law are applied.

11. DATA RECIPIENTS

Personal data may be disclosed, where necessary, to entities supporting us in operating our business, including:

• hosting and IT service providers,
• courier and logistics companies,
• payment service providers and banks,
• accounting and tax service providers,
• providers of software used to process orders and operate the B2B platform,
• providers of analytical or marketing services where applicable,
• public authorities where disclosure is required by law.

Such entities receive personal data only to the extent necessary for the relevant purpose.

Where they process personal data on our behalf, appropriate data processing arrangements are implemented as required by law.

12. DATA RETENTION

Personal data is stored only for as long as necessary for the purpose for which it was collected.

The retention period may depend on:

• the duration of the customer account,
• performance of the contract,
• statutory accounting and tax retention periods,
• limitation periods for legal claims,
• legal obligations imposed on Esello sp. z o.o.,
• consent given by the data subject.

When there is no longer a legal basis or legitimate purpose for retaining the data, it will be deleted or anonymised.

13. YOUR RIGHTS

Under the GDPR, subject to the conditions provided by law, you have the right to:

• obtain information about the processing of your personal data,
• access your personal data,
• request correction of inaccurate personal data,
• request deletion of your personal data,
• request restriction of processing,
• receive your personal data in a structured, commonly used and machine-readable format where the right to data portability applies,
• object to the processing of your personal data,
• withdraw consent at any time where processing is based on consent.

You also have the right to lodge a complaint with the competent data protection supervisory authority.

In Poland, the supervisory authority is the President of the Personal Data Protection Office (Prezes Urzędu Ochrony Danych Osobowych – UODO).

14. RIGHT TO OBJECT

Where we process personal data on the basis of our legitimate interests, you have the right to object to such processing on grounds relating to your particular situation.

We will no longer process the personal data concerned unless we demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or where processing is necessary for the establishment, exercise or defence of legal claims.

Where personal data is processed for direct marketing purposes, you have the right to object to such processing at any time.

If you object to processing for direct marketing purposes, your personal data will no longer be processed for such purposes.

15. DATA SECURITY

We use appropriate technical and organisational measures designed to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure or access.

Access to personal data is limited to persons and service providers who require such access for legitimate business purposes.

16. CONTACT REGARDING PERSONAL DATA

If you have any questions concerning the collection, processing or use of your personal data, or if you wish to exercise your rights concerning access, correction, restriction, deletion, portability, withdrawal of consent or objection to processing, please contact:

Esello sp. z o.o.
Fabryczna 8
47-208 Reńska Wieś
Poland
E-mail: info@esello.eu

17. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy where necessary, in particular due to changes in applicable law, the functionality of the Babyproducts.eu B2B platform, payment methods, delivery services or technologies used on the website.

The current version of the Privacy Policy is always available on the Babyproducts.eu website.